Our businesses are changing, and it's not just about the new tools we have available, it's about the consumer. Our consumers are tech savvy and social! They share reviews, check in on Foursquare looking for deals and pin photos of your products on Pinterest! We must learn to thrive in this new social environment. Reviews from our consumers must now become an integral part of our marketing strategy, and learning to turn Fans and Likes into revenue is critical for success.
This program will help you dive into the mind of the new social consumer and discover strategies to engage and sell to them!The New Social Consumer